Retail Store Relocation & Moving Sale Consultants
Stores move from time to time.
There are lots of reasons for it to happen.
Sometimes it’s a positive thing – your business is so successful you’ve outgrown your original space.
Sometimes, it’s because your old neighbourhood is on its way out, and it’s time to jump ship.
Whatever the reasons, you’ve got a lot to consider.
Silverman Consulting can help you plan a retail store relocation sale to make the transition to a new location much easier.
Read on to find out how.
Why Should You Move Your Store?
The decision to move your store is not one business owners take lightly.
If you’ve been around for a while, you may have deep roots in the community which are hard to give up. And if it’s a family business you inherited from your parents, you might feel you’re walking away from your parents’ legacy.
But even if that’s not the case, moving is always a hassle. In order to justify it, the cost of not moving generally becomes a bigger hassle.
Here are some of the most common reasons why businesses decide to move.
Your Location Is No Longer A Popular Area
Perhaps when you first opened your store, it was in a happening neighbourhood. There was a lot of activity, a lot of foot traffic, a lot of people around with disposable income.
But neighbourhoods come and go. The ebbs and flows of commerce may have washed away from the area.
Maybe it’s because more popular shops began relocating elsewhere. Residents interested in your wares moved on to new neighbourhoods. Or maybe a big box store or shopping mall showed up and swallowed up most of your traffic.
At this point, you may consider either closing up shop or relocating.
Your Operation Cost Is Too High
Your operation costs may increase depending on what part of a city you’re in.
If you own your store’s building, you might have to face higher property taxes that price you out of your market. And if you don’t, your landlord might just raise your rent on you to a point where things are no longer feasible.
Your Store Is Too Small Or Too Big
A growing business can be a great sign, but if your store is straining against your more humble beginnings, it may be time to find a larger location.
At the same time, a store that’s too big can also present problems. That doesn’t necessarily mean your business is on the decline, but could signal a change in market demand.
Perhaps you sold items of a larger size at one point, but those items are no longer in demand so you pivoted to selling different wares.
Or perhaps you used to repair items and needed the space to do so.
Whatever the reason, a store that’s the wrong size can end up costing you money.
It’s Beyond Your Control
Circumstances may force you to move your business against your will.
Perhaps your landlord has evicted you, or sold the building where your store has been operating.
Or maybe all your neighbours have sold out to the condo corporation buying up land, and you’re the only holdout. Even if you stay, the condo corporation is just going to build around you, and decimate the other shops in the neighbourhood.
Your building might have sustained damage during some sort of disaster as well, rendering it uninhabitable. Or it might just be old, and a city inspector decides to condemn it.
Sometimes, we just don’t have a choice.
Why Have A Moving Sale?
So you’ve made the decision to move your business. You’ve got a location locked down. Now it’s time to start packing, right?
Maybe. But it’s a good idea to have a moving sale before you do. Not only can this be a nice farewell to the neighbourhood that supported you for so many years, it has other benefits as well.
It Makes The Move Easier
The less you have to move, the less you have to pay a moving company to move your stuff. That’s obvious.
But also, moves are always risky. There’s always the risk something will get damaged during your move. No matter how careful you are with packing and moving, your movers likely won’t be. Depending on how fragile your inventory is, you could stand to lose a significant amount in damage.
It Frees Up Capital To Invest In Your New Location
If you’re like most shop owners, you’ll have quite a bit of capital tied up in your store’s inventory. And while some of it may be fresh and new, chances are some of it has been sitting for a while.
At the same time, it will take an investment to get your new shop ready. New flooring, painting the walls, getting your new sign built, building and placing your new fixtures, and potentially modifying the plumbing, electrical, or HVAC systems – the list goes on and on.
Free up some capital to invest in renovating your new store by selling off your old inventory at a moving sale. When you hit your new shop, you can get a fresh start with a bang.
Why Hire Silverman Consulting As Your Store Relocation Sale Consultants?
Here at Silverman Consulting, we’ve overseen hundreds of store relocation sales in our more than 25 years of business. Our team understands what you’re going through, and what you need to do to make your moving sale the smash success it can be.
Consider everything else you need to think about when moving your business. The logistics of hiring the moving company, finding a suitable new location, packing up years – or even decades – worth of inventory and equipment, preparing your new location, scheduling everything, and dealing with the fact that some of your employees may not want to relocate with you. The list goes on and on. And all the while, you have your everyday operations to deal with.
Silverman Consulting can help take some of the stress out of your move.
We’ll work with you to design and execute a store relocation sale. This will help you free up inventory, making the move quite a bit easier.
At the same time, we’ll help source additional inventory on consignment or at deep discounts, to make sure you have as much product on hand as possible. This helps you avoid missing out on potential sales, as well as helping you get as much out of your sale as you can.
Once things are in place, our expert retail relocation sale marketing team will roll out a campaign to help you bring in the traffic you need.
You can try to do it yourself. But with everything else going on, do you really have the time and energy it takes to do it right?
And even if you do, have you organized a moving sale before? It’s different than a regular sale, and the stakes are higher. If you get it wrong, you’ll end up with less capital than you planned, more stuff to move, and more headaches and hassles.
Silverman Consulting can take all that hassle away.
We’ve helped retail stores generate the equivalent of their annual income in a single sales event. We’re confident we can help you do the same with your store.
Contact Silverman Consulting today, and enjoy a smoother, easier store relocation.